Kidswear trends: A sensorial yet pragmatic approach for FW 24/25

Credits: Picture: Nanan, kids FW23 Collection, courtesy of the brand

For FW 24/25, kidswear enters a sensorial realm where the power of perception is seen, heard, smelled, touched, tasted and felt. As the understanding of neurodiversity evolves, kidswear designers explore the future of inclusive and adaptive design. Experiences like the sensation of a material on a child’s skin to the psychology behind colors are now integral to the design process. As society approaches children’s mental and physical well-being with a reinvigorated and multi-faced awareness, the kidswear world will address how to design mindfully and purposefully. The leading themes for FW 24/25 are connected by the objective to ensure optimal experiences for all children through design.

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